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Dealernews Digital Edition
The Learning Experience
Dealer Expo Updates
Federal authorities crack down on bogus 'Fair Guide'
MIC names Blackwell chairman, Burleson vice chair
Dealer Expo: Lots of options for riding and driving
Rider communication systems adding features to broaden appeal
Dealer Expo: That's a wrap!
Dealernews - January 01, 2009
The Power of PG&A
Bloomington Indiana powersports dealer diversity outdoor sports niche marketing parts garments accessories powersports dealer WHEN IT
From the Editors
Not the Bad News Bearers
economy sales slump challenging market We in the publishing world are all too often the bearers of bad news. Over the past year or so, ther
Customer Satisfaction With Dealers On the Rise
customer survey customer satisfaction dealer ratings Customer satisfaction with the motorcycle ownership experience has increased for the sixth
Labor Dept. Offers New Online Resource
motorcycle laws tax regulations tax law reporting requirements labor laws The U.S. Department of Labor has developed an online utility that
Promo of the Month
dealer promotion sales promotion This time the honors go to Spectrum Motorsports in Irvine, Calif., which recently hosted a Ducati sportbike fashion
Researchers Link Motorcycling, Erectile Dysfunction
erectile dysfunction ED motorcycle health A study published in the International Journal of Impotence Research has physicians in Japan clai
Across the States
powersports regulation PWC ATV corporate tax rate ARIZONA Officials in Queen Creek have dropped plans to create an off-road recreationa
Top 100 Dealers Tackle the Economy Head-On
economy business tips best practices Fearing the dealership mortgage payment. Watching customer counts decrease. Praying for flat sales. Staving
Your 10-Step Survival Guide To An Economic Crisis
business plan weathering bad economy credit crunch economy All indications point to fewer dealerships, either by consolidation, termination or
Sell Safety, Comfort As Well As Cycles
motorcycle safety service PG&A These are difficult times for dealers. On top of the current economic uncertainties are changing demographics
Tony Wixo's View of China
China chinese industry exports imports foreign markets economy EDITOR'S NOTE: Joe Delmont spent nearly four weeks late last year
10 Tips for Selling to Urban Sportbikers
urban sportbikes sportbikes street bikes café racers MARKETING TO THE URBAN SPORTBIKE market isn't hard if you are willing to learn the
Indy Update No. 8
Lucas Oil Stadium Dealer Expo motorcycle show motorcycle convention Indianapolis We've been having a lot of internal discussions regard
The Secret to More Sales in Tough Times
Don J. Brown
used vehicle used motorcycle used ATV previously owned pre-owned Before we talk about his secret to more sales, I should preface this answer wi
Words That Sell
competition brand identity sales representatives online selling marketing copy selling points Your web site should be like your ultimate sale
Here's An Event Idea for 2009
KidSafe safety training child fingerprinting Maybe your New Year's resolution is to host more community events to draw more customers into
Pausing for E-Profits
advertising marketing promotion financing online storefront Thanks to a new marketing tool from Soup Digital Innovations, pause buttons for
A One-Stop Service Shop
motorcycle repair motorcycle maintenance service service department rebuild motorcycle restoration winterizing In the last two months I&apo
in-store video videocamera Dealers carrying V.I.O mountable video systems should notify customers of the company's free firmware upgrade. The
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Road-tested: REV’IT, Arai, Leatt adventure-touring gear
UNLESS YOU LIVE under a rock, it’s pretty clear that adventure touring is the 'next big thing' right now.
Online vehicle sales cheat everyone
A COUPLE OF MONTHS AGO I received an email from a dealer on the West Coast complaining about the continued lack of federal and state enforcement of laws governing
Don’t let W-Time turn into ‘WTF?!’ time
BY NOW, YOU'RE smack-dab in the middle of the busy season. Now is when the service department should be knocking down the highest revenue of the year.
Attention, dealer principals: This lesson is for you
DOES YOUR DEALERSHIP have an owner marketing plan for the fast approaching third and fourth quarters of this year?
Drowning in a sea of 'sameness'
IS IT JUST ME, or are all motorcycle shops starting to look the same?
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