Dealernews - July 01, 2010

Management
Bill Cameron of Skagit Powersports is a shining example of a dealer who knows that a down economy is no excuse for cutting way back on fun — for either his
Dennis Johnson
Rain long into the selling season. Stored watercraft getting vandalized. Sales figures worse than 2009. The competition selling new units for what you’re se
Todd Shafer
You can extend the fun beyond your dealership’s walls by leveraging the power of the Internet. The Internet is an amazing opportunity for you to communicate
Joe Delmont
The following story appears in the Dealernews July 2010 issue. Editor’s note: We’ve made a change in our reporting for fiscal 2010. We’ve switch
Sales
Eric Anderson
Nowadays, customers aren’t buying new units or doing big accessory remodels on their bikes, or even buying big-ticket apparel packages. The cash isn’t
Marketing
Cynthia Furey
If anyone has ever told you that you’re “about as much fun as a pet rock,” just take it as a compliment. That’s what Al Mango would do. M
Tracy Harris
Around here when you use the word budget you usually get a dirty look. Most of us hate anything that requires us to know how much money we really have to spend an
Service
Motion Pro’s Tire Changing Stand and Tank Holder not only holds and protects an air tank, but supports the tire being serviced. It works best with 5- to 10-
DuPont Motorcycle Degreaser for Chains & Sprockets works safely on sealed chains, including O-rings, X-rings and Z-rings. According to its maker, Finish Line
Dealers who would like to offer nitrogen for their customers’ tires now have a portable option. The TireSaver TS018-Wand is a lightweight nitrogen tire infl
Dave Koshollek
You wouldn’t take a major trip without a map or GPS, right? You’d routinely check your fuel level during the ride, wouldn’t you? Then why do so
5 Questions
Ed note: The following is the full transcript from the 5 Questions story in the July 2010 issue of Dealernews. If you’ve ever looked for some merchandising
Column: Mike Vaughan
Mike Vaughan
Most of us didn’t get into this business with the intention of getting rich. That would be nice, but it’s probably not going to happen. Most of us got
Top Products of the Top 100
What’s selling this year? What are the top products being bought by sportbike, cruiser, scooter, dirtbike and ATV customers? For the fifth straight year, we