Dealernews - May 01, 2013

Management
Dennis Johnson
EVERY ONCE IN A WHILE a business becomes such a familiar presence in a customer’s life that the store and all of its employees start to feel like family.
Mary Slepicka
WHAT DOES A motorcycle rider look like? Or an ATV enthusiast? Do they wear their hair a certain way? Do all men have mustaches? Do all women wear lots of dangling
Holly J. Wagner
MANY dealership managers are familiar with customer relationship management, but too many focus on just customer management without much thought for the relations
Joe Delmont
THE STRONG 2013 performance of Destination Powersports in Punta Gorda, Fla., continued through its second month with a February earnings performance double that o
Mike Vaughan
RICHARD WALKER was appointed CEO of Zero Motorcycles in July 2012, after spending more than 30 years in the technology sector, including tenures with Hewlett-Pack
Sales
From lighting to seating to clothing — and everything in-between — aftermarket manufacturers are paying close attention to the booming Adv-Rider crowd
Tory Hornsby
YOUR DEALERSHIP’S CLOSING ratio is terrible. That’s what the statistics tell us.
Marketing
Point-of-purchase displays can boost your revenue, if they’re used wisely.
Service
Dave Koshollek
IT'S MAY! Spring is in full swing and there are tons of motorcycles on the road with more females in the saddle than ever before.
Rick Fairless
Rick Fairless
DEAR GRANDMA and Grandpa, I hope things are going good up there in Heaven. Spring is here, and that’s always a good thing for us in the motorcycle industry.