If you've ever thrown a leg over a bike, chances are you know of Malcolm Smith. Fans and enthusiasts of the sport have grown up watching the eight-time ISDT
American Honda Motor Co. introduced 11 new or updated vehicles in September, bringing the manufacturer's product lineup to nearly 75 models for 2008.
Prod
KTM showed its first foray into the ATV market when it revealed its two-model quad line to dealers assembled for the company's annual business meeting. The i
Hattar Motorsports of San Rafael, Calif., is the Top Sales Dealer in the United States for Ducati North America. Not only that, but Hattar is Ducati's Top Sp
Some manufacturers may soon prohibit dealers and Internet retailers from discounting beyond a certain point. Stores that do so anyway could be cut off from orderi
Ducati, Phase Two
OEM urges dealers to tap into its retooled market success and lure in those other riders
The introduction last year of the 1098 and th
If you ever wondered what kind of motorcycle Batman would ride if he had to buy a showroom bike, Star Motorcycles might have the answer.
For 2008, Star introduc
Kawasaki dealers will be selling an updated family of Ninja sportbikes in 2008, a lineup that'll include the radically redesigned 250R and ZX-10R, and an eve
Nearly 200 sales representatives for the industry's largest aftermarket distributor assembled in Madison, Wis., for six days in late August to learn about pr
Alot of issues are bubbling up, and while consumers, the AMA and the MIC seem to be the ones taking them on, most of you dealers seem to be remarkably silent, or
As I am writing this, the Dow Jones index has fallen, secondary lending institutions are folding, and the nation's largest prime-rate lender has had to tap i
EDITOR'S NOTE: Last month's column introduced some of the whys and whats of search engine optimization (SEO). This month Shafer continues on with the ho
Collision repairs may require dozens upon dozens of different parts to return a wrecked bike to its previous condition. During the wreck repair project it's
About a year ago, some of the folks at Yamaha began thinking of ways to help their dealers help themselves. The market continues to soften, so the timing couldn&a
When l decided to head off to college after a false career start (several, actually) years ago, I suddenly found myself associating with people nearly 10 years my
ONE OF THE SPECIAL joys of riding a motorcycle is finding a lonely road in the middle of nowhere. There’s no traffic, the towns are miles apart, and it&rsqu
DEAR GRANDMA and Grandpa, I hope things are going good up there in Heaven. Spring is here, and that’s always a good thing for us in the motorcycle industry.
WHAT DOES A motorcycle rider look like? Or an ATV enthusiast? Do they wear their hair a certain way? Do all men have mustaches? Do all women wear lots of dangling