Each year, Mad River Harley-Davidson is home to Ohio Bike Week, which is a 10-day motorcycle rally in June.
Our dealership is the main sponsor of this event, which makes us one of the main stops during the rally. Vendors fill our parking lot; we have stunt teams daily, demo rides, and all types of excitement all week long. This year, an entertainment complex was added next to our dealership which had local bands daily, along with the national act Seven Mary 3. We have a great return on investment, with over 100 motorcycles sold in those 10 days and over 3,000 T-shirts sold. This is the most successful event hosted at our dealership. We also get to connect with customers from all over the country!