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The Learning Experience
Dealer Expo Updates
Here's the plan for Dealer Expo 2014
Why every dealer should enter the Top 100 competition
Formula for success: Measure twice, cut once
Time and money: Are we using them wisely?
A special meet-and-greet in Chicago
Nov 14, 2013
UTI opens new campus in Chicago suburbs
LISLE, Ill. - Universal Technical Institute (UTI) has opened a new 187,000 sq. ft. campus in the Chicago western suburb of Lisle. The campus is designed to a
Sep 25, 2013
Service webinar for Suzuki dealers now available to all on YouTube
NORFOLK, Va. - A free webinar on driving service promotions and sales originally developed for Suzuki dealers is now available to all service shops. "Rev Up
Aug 22, 2013
Those thin-pocketed young riders are your future customers
I ATTENDED MY first Born Free motorcycle event in June, and was overwhelmed and overjoyed to see thousands of 20-something guys and gals enjoying the sport of mot
Jul 24, 2013
Make your plans now for winter service specials
AUGUST IS THE TIME to nail down your service marketing plans for the upcoming winter season.
Apr 17, 2013
Three who defy the stereotype
IT'S MAY! Spring is in full swing and there are tons of motorcycles on the road with more females in the saddle than ever before.
Mar 19, 2013
How to make the WRONG impression
WE ALL KNOW first impressions run deep, but do we realize impressions can include our personal vehicle? Like a calling card, in this business our personal vehicle
Feb 25, 2013
Motorcycle Electric Suppliers, PowerSport Institute forge educational partnership
DEALER EXPO, Indianapolis, Ind. — Motorcycle Electric Suppliers and PowerSport Institute have announced that MES will begin sponsoring PSI.
Feb 20, 2013
Honda rewrites, expands Common Service Manual
TORRANCE, Calif. - Honda has “completely rewritten” the Honda Common Service Manual to include more than 300 pages of new content.
Feb 18, 2013
PSI and Matco team up for Student of the Year program
NORTH RANDALL, Ohio - PowerSport Institute and Matco Tools worked together to launch a Student of the Year program, which will reward one exceptional student extr
Jan 10, 2013
MMI's DSO fine-tunes graduates, and dealers who hire them
THE FIRST COMPLAINT I heard about an MMI graduate was in 1978. I was working at a Honda dealership in Phoenix, Ariz., when a Motorcycle Mechanics Institute gradua
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You call it 'fly-over country,' but I call it home
In the last six months I have heard people refer to the geographical area between New York and California collectively as “the fly-over states.” Now,
DealerLAB: 2013 earnings up 76 percent but ...
... December move takes time away from sales PUNTA GORDA, Fla. — Bill Shenk’s Destination Powersports dealership finished the year ended Dec. 31, 201
Dyno discipline: 10 tips for consistent results
Obtaining consistent dynamometer test results requires disciplined actions when setting up the vehicle and performing the tests themselves.
How to grow your herd (and keep the fence intact)
MANY FACTORS contribute to a dealership’s ability to achieve continual growth year after year, but one of the biggest and most influential components is the
A love letter to the custom bike industry
Dear Custom Motorcycle Industry, I’m writing you today out of much love and respect.
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