Just six months after rolling out the Talon 1000X and 1000R — and just weeks after we toured the factory in South Carolina — Honda has doubled up, literally. Wraps came off the brand new 4-seater Sport Side-x-Sides at the Power Lab 2019 dealer event in early June. See full coverage of the event in the current issue of Dealernews: https://www.dealernews.com/Digital-Ed...
“In 2013 we laid out our plans to get into the Side-x-Side market and how we were going to step-by-step get into multi-purpose machines, build a firm foundation with product and technology and also planning for other categories,” explains Chuck Boderman, Vice President of American Honda’s Powersports Division. “At this point we have just had our 4-wheeled experiential meeting and being able to share the progress we have made together over the past 6 years with our dealer network has been really exciting and impressive."
Boderman talks Talon, ATVs and outlines Honda's game plan for the coming years in Part 1 of this Dealernews Live! exclusive.