The Motorcycle Industry Council’s American International Motorcycle Expo (AIMExpo) is returning to the Las Vegas Convention Center February 15-17, 2023, and it’s anticipated to be double the size of last year. Tucker Powersports will expand their co-located annual dealer show, helping to continue AIMExpo’s legacy as the most important powersports show in the country.
“AIMExpo isn’t just motorcycles, it’s all powersports,” notes MIC Director of Marketing & Events, Andre Albert. “And with the growth our industry has seen in the SxS, UTV and ATV segments, we want to showcase the best products our industry has to offer in those categories. Distributors and service providers will also showcase their latest products and services, along with show specials designed to kick-off the powersports industry’s order-writing season.”
Speaking of distributors, AIMExpo welcomes back Tucker Powersports in 2023 with an expanded display presence, dealer VIP activations, and one of the biggest highlights of the show, the AIMExpo Industry Party powered by Tucker. “Together with AIMExpo, we made the 2022 show a huge success and we are working to deliver an even more powerful event at a time full of potential for our industry,” adds Tucker Powersports President and CEO Marc McAllister.
Continuing the focus on “the business of your business,” AIMExpo Dealer Education will offer classroom-style education off the show floor. These educational sessions will provide core business solutions related to sales and marketing, and topics that drive the day-to-day business of retailers, such as F&I, staff retention, and consumer engagement.
Disruptive Thinking, the main-stage education platform launched last year, on the show floor returns with MIC Symposium-inspired content and will headline thought leaders, industry experts, and influencers. Renowned presenters including Tony Gonzalez and Sam Dantzler of Garage Composites will share content designed to make dealers think outside the box and beyond the doors of their dealerships.
“Powersports is in the midst of incredible innovation and growth, and AIMExpo 2023 will be at the forefront providing a place for our industry to gather, learn, and strategize about the future,” concludes MIC President/CEO Erik Pritchard. “The brands showcased on the show floor, including Tucker, are a demonstration of their commitment to work with us to advance our industry.”
Click here for more information on the show:
www.AIMExpoUSA.com