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ARROWHEAD ON POINT

  • Dealernews
  • Jan 12, 2022

 

Concurrent with the blockbuster news that broke last week when Arrowhead Engineered Products purchased distribution powerhouse Western Power Sports, came the acquisition announcement of Custom Golf Car Supply, under the Red Hawk golf parts division.

“This acquisition is an important step in our growth strategy,” said John Mosunic, CEO of Arrowhead. “The combined power of Custom Golf Car Supply’s domestic manufacturing of luxury golf car accessories and Arrowhead’s global distribution footprint and strong financial growth strategy gives dealers and consumers a wider selection of quickly available products.”

Gillet Boyce, golf vertical senior vice president, will take on responsibility for Custom Golf Car Supply as part of Arrowhead’s golf car parts and personal transportation vehicle segment. “Custom Golf’s DoubleTake brand is a natural extension of the Red Hawk family of brands including Red Hawk parts, RHOX accessories and Admiral electrical parts,” said Boyce. Custom Golf’s product line includes custom built golf cars as well as tops, body kits, headlight kits, enclosures and rear seat kits.

“Today marks the beginning of an exciting new chapter for Custom Golf,” added Janet Martin, Custom Golf Car Supply president. “As part of Arrowhead Engineered Products, we will deliver more value to dealers with Arrowhead’s strong supply chain.”

“Custom Golf Car Supply is a strong strategic fit with a passion for providing great service to dealers and consumers,” said Boyce. “We are excited to welcome the Custom Golf team and start growing our market presence as a combined organization.”

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