After breaking the news in the last issue, The Motor Company has announced details of its certified pre-owned vehicle program. “H-D Certified is a strategic effort to strengthen our competitive position and is part of our new approach to the used motorcycle marketplace, aligned to the strategic priorities of The Hardwire, while supporting growth,” explains Harley-Davidson chairman, president and CEO Jochen Zeitz. “We believe this program will drive Harley-Davidson desirability and enhance the overall customer experience, allowing more riders to have access to our motorcycles and provide them with an added level of confidence in their purchase.”
The terms: Each Harley-Davidson Certified™ pre-owned motorcycle will be subjected to a comprehensive 110-point quality-assurance inspection by certified Harley-Davidson technicians. Dealers will also verify that the pre-owned motorcycle has no open recalls or a blocked VIN, has not been in a major accident, and that all scheduled service is up to date. Harley-Davidson motorcycles eligible for the program must be no more than five model years old, have less than 25,000 miles of use, and not contain aftermarket modifications to the engine or transmission, or major chassis or electrical modifications.
A Harley-Davidson Certified pre-owned motorcycle will be sold with a 12-month limited warranty on the engine and transmission. Each Harley-Davidson Certified motorcycle sale also includes a complimentary one-year membership in H.O.G. (Harley Owners Group), with standard member benefits like roadside assistance. Special financing rates and programs will also be available through Harley-Davidson Financial Services to qualified customers.
Participation in the Harley-Davidson Certified program will be at the discretion of each authorized Harley-Davidson dealer. For more information go to:
https://www.harley-davidson.com/us/en/products/bikes/certified-pre-owned.html