Honda celebrated 60 years in the United States last year and the Mungenast family of dealerships is an integral part of the brand’s American legacy. The Mungenast museum was established by the late Dave Mungenast, Sr., who became a Honda motorcycle dealer in St. Louis, Missouri, in 1965 and went on to establish a Honda auto dealership and one of the first Acura dealers in the U.S., in 1986. The Mungenast Family continues to operate all three dealerships in St. Louis.
Like a time machine transporting viewers back to an earlier era, the Honda Kokoro videos take visitors on a virtual visit to original style Honda showrooms of the 1960s and ’70s, as seen at the Mungenast Classic Automobiles & Motorcycles Museum. The Honda Kokoro video series celebrates the heritage, culture, people and products that make Honda unique — “Kokoro” means heart in Japanese.