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PRINT IS DEAD?

  • Dealernews
  • Sep 22, 2020

With American Iron folding earlier this year, Rider shifting to digital only format and last week’s announcement that Cycle World’s final print issue will be in October 2020 as it changes hands from Bonnier to lending operation Octane, it was nice to see Harley-Davidson bring The Enthusiast back to life as a print and digital magazine designed to showcase motorcycle culture and the riding lifestyle through the lens of the Harley-Davidson brand. 

Originally published by Harley-Davidson from 1916 to 2008, The Enthusiast magazine will replace HOG® Magazine as the official publication of Harley-Davidson Motor Company and will become more widely available through other distribution channels. Printed four times annually, with a circulation of more than 500,00 print copies in the United States, plus 150,000 copies internationally, The Enthusiast is now the most broadly circulated motorcycle magazine in the world. 

First published by Harley-Davidson in 1916, The Enthusiast magazine was among the first consumer motorcycle magazines in print, although Germany’s Motorrad (1903), Italy’s Motociclismo (1914), and Motorcyclist magazine (1909) in the United States preceded it.  For more details, click here:

h-d.com/enthusiast

 

 

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