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  • Dealernews
  • Aug 15, 2019



No it doesn't stand for Millennial "Anti Theft" device... far from it! ROXOR is ready to roll out their new A/T models at AIMExpo in Columbus, as in "Automatic Transmission" for those customers who may have been less inclined by the manual transmission in this UTV.

“The automatic transmission is a natural extension to our ROXOR line up and will broaden the work and recreational capabilities of its off-roading activity,” said Richard Ansell, Vice President of Marketing. “The optional rear seat doubles the number of people who can experience outdoor fun and is another way to customize your ROXOR to make it your own.” 

While the tough steel body and strong, box steel frame ensures it is built to last, the ROXOR A/T includes a new rear seat option to double its rider capacity, adding to the customization capability of ROXOR. Coupled to its stout 2.5-liter turbo-diesel engine and starting from $15,999 (MSRP) for the manual transmission model and $18,999 (MSRP) for the new ROXOR A/T, the ROXOR will get the job done and also get you to the weekend fishing camp.

“It’s great to see ROXOR return to AIMExpo and we’re particularly happy to have the new A/T model debut here because we’re putting a great deal of effort into spotlighting the importance of the off-road market, especially the tremendous growth in the four-wheel segment,” said Andre Albert, Director, Sales and Marketing, MIC Events. “Debuting new products is huge part of AIMExpo presented by Nationwide and we’re glad to have ROXOR take advantage of this opportunity.”

ROXOR will be in Booth #2735

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