Putting their money where their customers are, Yamaha Motor Corp. continues its Outdoor Access Initiative (OAI) program. The goal is to continue building meaningful partnerships with leading local and national outdoor recreation and land stewardship organizations across the U.S. “Mirroring the goals of Yamaha’s Outdoor Access Initiative, the recent passing of The Great American Outdoor Act will help public land managers across the country tackle the enormous backlog of necessary maintenance and conservation projects, allowing everyone to continue enjoying our nation’s lands,” said Steve Nessl, Yamaha’s Motorsports marketing manager.
“Yamaha OAI funds can extend and accelerate the effort in restoring America’s lands, supporting safe and sustainable outdoor recreation and access for all. Work-ready community or outdoor enthusiast organizations with an interest in land stewardship for outdoor recreation are encouraged to reach out to us for help.” The first and second quarter 2020 Yamaha OAI grants totaling more than $155,000 were awarded to the following organizations:
The Great Outdoors Fund, Washington, D.C. (Kisatchi National Forest, LA)
North Country ATV, New Stratford, NH
Indian Creek Valley ATV Club, Indian Head, PA
Lake County Department of Forestry, Lake County, MN
National Hunting and Fishing Day
Northwest Motorcycle Association, Washington State
Ravalli County Off Road User Association (RCORUA), Hamilton, MT
Ride with Respect, Moab, UT
Southern California Mountain Foundation, San Bernardino, CA
TreadLightly!, Inc., Centerville, UT
Upper Peninsula Recreational Off-Road ATV Riders, Kingsford, MI
For more than 10 years now, Yamaha has been issuing quarterly grants to non-profit organizations supporting the program’s mission. To date, the program has contributed more than $4.25 million in aid to more than 370 projects across the nation. Yamaha’s OAI-supported efforts work to improve access to public land for outdoor activities including riding, hiking, biking, camping, hunting, fishing and motorized recreation.