Known as “the first lady of motorcycling” and brand ambassador for Harley-Davidson, Nancy Davidson died at age 89 following a long-term battle with cancer, according to The Motor Company. CEO and President Jochen Zeitz issued a letter to Harley-Davidson employees and dealers celebrating her life:
Nancy and Willie G. married in 1957. She was working as a school teacher and when Willie joined Harley-Davidson in 1963, she focused on raising her family.
When Harley-Davidson launched the Harley Owners Group in 1983, Nancy and Willie connected with Harley-Davidson customers through shared riding experiences. Together, Willie and Nancy logged thousands of miles, getting to know some of Harley-Davidson’s most loyal and committed riders.
The couple traveled together to hundreds of motorcycle events, including Daytona Bike Week, Sturgis and many international events. In 2010, Nancy was inducted into the Sturgis Motorcycle Museum Hall of Fame, in recognition of her long-term positive impact on the motorcycling community.
Nancy is survived by her husband Bill (Willie G.) Davidson, their three children, and one granddaughter.