“Over the past 20 years, Yamaha has invested more than $380 million into U.S. manufacturing to create a world-class facility in Newnan,” said Taka Imanishi, president of YMMC. “Whether it is our ATV or Side-by-Side vehicles, Golf Cars or Personal Watercraft, YMMC strives to maintain the highest quality of production and environmental standards, while giving back to the community through comprehensive corporate social responsibility programs.”
That investment paid off as Yamaha Motor Manufacturing Corporation of America (YMMC) and Yamaha Motor Corp., USA, (YMUS) celebrated the production of 4 million vehicles in August as a 2021 Wolverine RMAX2 1000 rolled off the line at the state-of-the-art U.S. manufacturing facility in Newnan, Georgia.
Since its founding in 1988, YMMC has made a significant impact within its community. The facility covers 280 acres with more than 1.3 million square feet of manufacturing facilities, giving it a massive physical footprint in Newnan. Between the YMMC facility and YMUS corporate offices in Marietta and Kennesaw, Georgia, Yamaha now employs over 2,000 people in the state of Georgia alone, encompassing more than half of the 4,000+ individuals the company directly employs in the United States.
The company’s impact on Newnan can be seen in many ways, from recent disaster relief donations to countless ongoing community engagement programs. The city of Newnan even named May 18th “Yamaha Day” in 2011 to celebrate the company’s positive economic impacts and ongoing job creation. Many of these messages were recently highlighted in the season 19 premiere of “Modern Marvels: Machines” on the HISTORY Channel, where the show went behind-the-scenes to shine a spotlight on the Yamaha factory and its employees.
“Yamaha continues to add personnel and strengthen operations in Georgia as the Side-by-Side line expands with popular new models like the Wolverine RMAX 1000,” said Mike Martinez, YMUS vice president of motorsports. “With increasing demand for outdoor recreation of all kinds, we expect to see continued growth of our operations in Georgia and across the country, providing a positive impact on Yamaha, our customers, and on the communities where we live and work.”