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  • Dealernews
  • May 09, 2024



MotorCity Powersports — one of the largest multi-line dealerships in metro Detroit — has changed hands. Thomas Celani sold the store to Campbell Dealership Group LLC in a deal brokered by Performance Brokerage Services at the beginning of May. 

“After selling my Harley-Davidson dealership and considering selling my multi-line powersports dealership, I looked no further than George Chaconas of Performance Brokerage Services,” claims Celani. “George and his partner, Courtney Bernhard, were very professional and experienced deal makers. It was not the easiest buy-sell to navigate as there were many OEM‘s compared to just one with Harley-Davidson.” MotorCity carries full lines of ATVs/UTVs, motorcycles and PWC from BRP/Can-Am, Honda, Kawasaki, Polaris, Suzuki and Yamaha, among others. “In addition, bank financing and multiple floor plans just makes it even more difficult. Fortunately, me and the buyer were highly motivated to get our deal done!”

After the sale, George Chaconas added, “Former Harley-Davidson dealer and serial entrepreneur, Tom Celani, called me about helping him sell his MotorCity PowerSports dealership… it was an honor and privilege to exclusively represent Tom and his family on a sell-side engagement to effectively, professionally, and methodically market and sell his multi-line powersports dealership. It was a long process, but my partner Courtney and I worked closely with Tom and his team, and with a very motivated and qualified buyer that we identified through our marketing process. Thank you very much, Tom, for the opportunity to be of service, and good luck in your future endeavors!”

“I would like to thank the buyer for his commitment to the process,” added Bernhard. “He was communicative the entire time and very patient in working through all the hurdles from the multiple franchise applications, DMV process, and the finance side… I may have even learned a few things from him, too. It is extremely helpful when all parties involved work together with the same goal, to get the deal done. I know the Campbell family will take the dealership to new heights and be a great asset to the community, continuing Tom’s legacy.”

MotorCity Power Sports will remain at its current location at 1645 South Telegraph Road in Bloomfield Hills, Michigan.

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