Kove has been turning heads internationally for the past couple of years, but with a big pavilion at EICMA in Milan, and some heroics by Mason Klein in Dakar (Top American in the prologue and running as high as fifth before the halfway point), Dealernews’ resident Dakar expert, Scot Harden, sat down with Kove USA boss Gary Goodwin to get to the bottom of things during AIMExpo including wild rumors of an 800cc Baja Bike, 250cc motocrossers and more.
Goodwin got into the game with GPX Moto USA pitbikes, but after seeing the Dakar effort in 2023, decided to go big with Kove, literally as well as figuratively. With more than 20 years experience importing motorcycles into the U.S., this is definitely not his first rodeo… but even he will admit it has been a wild ride right out of chute! With all of the Internet “Experts” immediately weighing in with the opinions from their mother’s basement, Goodwin’s session with Harden (who knows a thing or two about Baja, Dakar and OEM efforts) for this exclusive 2-Part Dealernews LIVE discussion.
But if you want the Cliff's Notes version, Goodwin says, “We just received the 50-state street legal certification for the Rally 450 and the bike is expected in June. Off-road high and low seat Rally Pro and standard Pro 450’s are in stock now… as is the MX 250.
Coming mid to late summer 2024 Adventure 800 and Rally 800
Coming late summer 2024 MX 450 and in a real game changer, Kove has secured retail financing!
“Freedom Road Financial has partnered with Kove Moto USA and our growing network of dealers to help get more people out and riding,” says Goodwin. “We are working weekly to get some established and proven powersports dealers into our network, and will be adding more locations to our website as quick as we can.”
As with his GPX line, Goodwin says the mission is the same for Kove. “Our vision is simple: We provide high-quality motorsports products at VERY reasonable prices – you don’t have to sacrifice high-quality for a lower price-point!” There are three pillars to the plan:
1) Redefine what is possible to deliver in the motorsports industry by providing BOTH affordability and high-quality products for motorcycle enthusiasts of all ages.
2) Create a positive and affordable experience for our dealers and customers when it comes to recreational fun.
3) Provide a viable profit center to small motorsports dealers who, regardless of their approach, often suffer at the hands of big-box retail outlets.