"The acquisition of Kuryakyn has been a positive move for both companies and we are pleased at how well Kuryakyn fits in our brand structure,” says Andrea Weeke, Tucker Powersports’ Director of Owned Brands, Marketing and Apparel. “Tucker is now an even better resource for Dealers and consumers in powersports. Our plan was to finish the transition by year end, and with the great cooperation of the Kuryakyn team we did just that."
Tucker Powersports acquired Kuryakyn Holdings on September 7, 2021 and began transitioning the company into the Tucker brand structure. The latest progress report from Texas outlines what has happened since then:
Sales & Operations: All Kuryakyn sales and financial operations are now led through Tucker's Fort Worth headquarters. Shortly after the acquisition, all Kuryakyn Dealers who didn't have a Tucker account were set up as Tucker Powersports Dealers. Tucker's team of field reps were trained on the Kuryakyn product line and act as a Kuryakyn field sales force, which Kuryakyn has not had in recent years. Tucker’s leadership is extremely happy that all of Kuryakyn's large accounts will continue to purchase and sell Kuryakyn products to their consumer and Dealer customers.
Product Availability: Product purchasing functions have been moved to Tucker and the team continues to manage ordering and inventory, with all Kuryakyn inventory now in Tucker’s warehouses. Global supply chain issues are likely to continue to impact Tucker, along with most others in the powersports industry, for the months ahead.
Staffing: Several of the Wisconsin-based Kuryakyn employees have been hired by Tucker and are now based in the Fort Worth office.
Product Development: The move of Kuryakyn's Product Development program to Tucker has been a welcome addition to Tucker's capabilities. The additional staff and equipment will allow Tucker to continue the growth of the Kuryakyn product offering as well as the other Tucker brands.
Facilities: The Kuryakyn office and product development facility in Somerset, Wisconsin, have been closed and are in the process of being sold.