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NPDA WELCOMES NEW EXECUTIVE DIRECTOR

  • Dealernews
  • Mar 20, 2024

 

Former trade magazine front man Dave McMahon who joined the National Powersports Dealer Association staff in January as Education Director, has been named interim Executive Director for the association following Organizational Director Darris Blackford’s resignation. McMahon is the first Executive Director, interim or otherwise, for the NPDA since it was launched in May 2021. In May 2022, the NPDA hired Darris Blackford as Organizational Director. In September 2023, Blackford was joined by Tigra Tsuijkawa, who remains Membership Marketing Manager.

“Dave McMahon has great powersports industry experience and is well-positioned to lead this organization forward,” states NPDA Chairman Bob Althoff. “We are very grateful to Darris for his efforts, particularly during the 16 months when he was our only Team member, for helping establish a solid base for greater success.”

Blackford's two-year tenure has been a period of rapid growth for the organization due in no small part to his work. This work included launching a new website, starting a monthly newsletter, establishing a successful webinar series, improving marketing and communications and bolstering the NPDA’s presence at the AIMExpo in 2023 and 2024. “We are fortunate to have a talented Board and growing Staff so as to continue our important work and growth,” added Althoff. 

"I'm honored to have earned the continued trust of the NPDA Board, many of whom I have been engaging with for a decade or more," McMahon said. "There is an abundance of excitement around the work of the NPDA since its founding nearly three years ago, and these efforts will benefit our Dealer and Partner members for years to come. I invite all Dealers to join us today."

McMahon will continue working with the very active NPDA Board, which includes six members who were re-elected to new terms last week. Of the seven spots that were available in the first-ever election for the organization, the remaining one was filled by a Dealer with extensive ties to the Powersports industry.

For more information about the NPDA, visit 

www.npda.org

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