After 8 years with American Honda, Robin Fiore who has joined the UBCO team as the U.S. Sales Director. “When I saw the UBCO 2×2 I immediately recognized there was something about it in its DNA that resonated with me,” says Fiore. “I could see what it represented and the multiple advantages its design offers. The all-electric 2×2, a low center of gravity, great battery capacity, step-through design and near silence – just to name a few of the competitive advantages offered by UBCO. It is not just for recreation, it is tool… When I first met the team, I realized this is a team of people who are passionate about mobility and thinking a little bit different on how to solve problems.” See more of Fiore first impressions here: