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SPEAKING OF VENERATED ITALIAN ICONS…

  • Dealernews
  • Jan 11, 2023

 

 

Piaggio Group Americas plans to make a statement with its return to AIMExpo 2023. The parent company to Vespa, Piaggio is bringing an array of motorcycles and scooters from across all four of its iconic brands: Aprilia, Moto Guzzi, Piaggio, and Vespa.

“In addition to offering one of the strongest product lineups Piaggio Group has ever delivered, our Marketing, Sales and Dealer Development teams will be ready to connect with business and industry partners during AIMExpo,” said Marco d’Acunzo, president & CEO, Piaggio Group Americas. “Our industry is evolving fast and we at Piaggio Group are investing into our brands, developing products that excite our customers and providing new opportunities to our partners to keep growing.”

“We are beyond excited to welcome Piaggio Group back to North America’s largest powersports tradeshow,” added Andre Albert, director of marketing and events at the Motorcycle Industry Council. “Piaggio always has something for every type of rider, whether you enjoy an easy ride around town, an adventurous road trip, or pumping out some serious adrenaline at a track day. Piaggio’s brands are always a hit with our attendees and we look forward to kicking off a successful year in powersports with everyone at AIMExpo 2023.”

The Piaggio Pavilion will be in Booth #1059 

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