Bike Week is no spring break, but it was a prime opportunity for Tucker Powersports to keep the post-AIMExpo momentum rolling as the distribution giant headed to Daytona for the first time in years. Although much of the action was on the track, crowds of consumers were the real highlight for Tucker’s diverse range of products.
“Our brands have terrific appeal to riders of all types of motorcycles,” said Andrea Weeke, Tucker’s Senior Director of Marketing and Owned Brands. “Bike Week gives us a chance to share the great new accessories from Küryakyn and Twin Power and show off some of our new ePower products.”
The company's revamped rally program featured one of its new display units as a centerpiece for its booth at J&P Cycles in Ormond Beach. Products from Twin Power and Küryakyn, two brands with products for all types of riders, particularly those on the V-Twins who gather at Bike Week. Twin Power has been delivering great products to riders since 1982. The brand showed off its new line of floating brake rotors, Shocker Gel batteries and its popular spray cleaners, lubricants and Ethanot!, a fuel treatment that appeals to anyone using today's blended fuel.
Küryakyn, a brand recently acquired by Tucker Powersports, chose Daytona to sound off about it's Wanderbar audio system and the Road Thunder Soundbar. They also took the wraps off its Torke line of waterproof ADV bags and a range of Momentum bags for road riders.
The Tucker display served as a harbinger of Tucker's forthcoming EV power tour. It will present an expanding portfolio of ePower products — including e-bikes, e-scooters and electric skateboards — at 100 stops this year… stay tuned!