Polaris Salutes American Heroes kicks off in June. This campaign sets out to share the many stories of Polaris heroes – from traditional military members to the grocery delivery drivers – that deserve a salute. “The Polaris Salutes American Heroes campaign was developed to recognize our owners and dealers who are going above and beyond to serve our country and their communities in heroic ways,” said Steven Menneto, president of Off Road, Polaris.
“Just like Polaris, many of the ideas that are making an impact now start with a simple need, the willpower to make a change and a little creativity. We see that ingenuity every day in our employees, dealers and owners and are happy to use our platforms to share their stories and further thank and honor them.” Throughout the month of June, consumers, owners and dealers are encouraged to nominate a current Polaris owner or dealership employee that is based in the United States for a chance to win a charitable gift, prize pack and to have their stories featured across Polaris channels.
Nominees will be broken into five categories and should embody the commitment, dedication and sacrifice of a true American hero while having a profound impact on others.
The campaign’s five nomination categories include:
-Protecting America (military, first responders)
-Healing America (doctor, nurse, dentist, home health aide)
-Growing America (agriculture industry, small business owners, teachers)
-Sustaining America (grocery, transporting supplies)
-Raising Up America (celebrating those that give back to their communities)
Five winners will be selected the week leading up to the Fourth of July. Winning owners will receive a $1,000 donation made by Polaris Foundation to a charity of their choice and a summer prize pack worth more than $500. Polaris will also select five dealership employee winners who will receive a $500 donation made by Polaris Foundation to a charity of their choice, along with the summer prize pack. Click here: Polaris.com/AmericanHeroes