Rising star Caitlyn Williams has signed on as Segway Powersports’ new business development manager. In this role, Williams will deliver a high level of assistance to Segway’s current dealer partners and help expand its network of ATV and UTV dealers. Williams will also assist outside sales members with dealer account management. “I am excited to have the opportunity to work with a brand that is known for innovation and quality,” said Williams. “I am looking forward to building and maintaining long-lasting partnerships with dealer principals and achieving more success with the Segway Powersports brand.”
However this isn’t her first rodeo! Before signing with Segway, Williams was business development manager for the Northeast, Mid-Atlantic and Southeast territories for HiSun where she was the 2022 Rep of the Year, had the Highest Increase in Sales and signed Most New Dealers. Williams was born into the powersports industry. She rode her first dirtbike — a PW50 — at the age of 4, and started working in the family dealership Sherman Power Sports while in high school. Williams also raced motocross and was the Women’s Open 15+ Champion at the 2016 Oak Hill Grand National Championship.
"We are thrilled to welcome Caitlyn Williams to our team as the new business development manager, says Shane Wilson, VP of Segway Powersports. “With her impressive track record in the powersports industry and her passion for building strong relationships, we are confident that Caitlyn will play a pivotal role in expanding our dealer network and driving sales growth. Her expertise and dedication to customer success align perfectly with our vision, and we look forward to the valuable experiences she will create for our partners.”