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SHIFTING GEARS: SEGWAY’S TRIPLE THREAT

  • Dealernews
  • Apr 05, 2024

Steve Schoen, Shea Fouchek, Jake McGeorge 

 

After making a splash at AIMExpo to start the season, Segway Powersports continues to demonstrate just how serious the brand is about taking over the UTV market in the U.S. To that end, Segway announces a trio of top pros have just joined the ranks. Shea Fouchek and Steve Schoen are its newest Regional Business Managers, while Jake McGeorge is now Field Marketing Manager. The three new hires bring 43 years of combined industry experience to their roles with Segway Powersports as the company continues to expand its footprint in the U.S. market.

"We're honored to have these three experienced industry professionals join the Segway Powersports team," says VP of Sales & Marketing Jason Walling. "It's such an exciting time to be part of the Segway Powersports team as we continue to grow as a company. We're fortunate to be in the position to be able to attract and hire talented people like Shea, Stephen and Jake. Their industry knowledge and experience will make them valuable additions to the Segway Powersports team."

Shea Fouchek brings a full decade of powersports industry sales experience to his new role as a Regional Business Manager. His previous roles include independent sales representative and district sales manager for multiple UTV and motorcycle manufacturers, most recently KTM. Fouchek has been tasked with supporting Segway's dealer network in South Texas while seeking new dealer partners and business opportunities in the region.

Stephen Schoen began racing motocross at 13 and has been a part of the off-road scene his entire life. For the past 23 years, he's worked as a sales manager and brand manager, as well as in business development and outside sales roles for some of the most reputable brands and distributors in powersports. Like Fouchek, Schoen has been tasked with expanding Segway's dealer network, specifically in North and South Dakota, Minnesota, Wisconsin and Upper Michigan. Schoen believes in creating a dealer network built on trust, where each dealer knows their best interests are his top priority.

Jake McGeorge brings more than a decade of professional event production experience to his new role as Field Marketing Manager, including stints with Feld Entertainment motorcycle and four-wheel events for Kawasaki. With his broad range of technical skills—from lighting and audio engineering to event planning, production, and execution—McGeorge is excited to bring a new level of excitement and professionalism to Segway's demo and display events. He's also been tasked with building a more robust social media program to create consumer interest and increase sales opportunities for its dealer partners

 

 

 

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