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MIC Comments About New U S Household Data

  • Dealernews
  • Jan 23, 2019

#TogetherWeRise According to the Motorcycle Industry Council, the number of households owning motorcycle is on the rise! 

Motorcycle households rose from 6.94% in 2014 (the last full survey) to a record 8.02% in 2018, an increase of more than 1.5 million homes. The United States Census Bureau’s most recent estimate put the number of U.S. households at 126,224,000. The MIC Owner Survey found that 10,124,400 of those homes had a motorcycle.

 

 

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